Branded and Sustainable: The Greener Side of the Promo Industry
How Things Are Changing in the Promo Industry

In an industry long known for fast-turn, high-volume branded giveaways, a quiet revolution is underway. The promotional products space is evolving—and we're proud to be part of that change.
Sustainability in this industry isn't just a buzzword anymore; it's a responsibility. And while we know there's still a long way to go, the industry is actively reshaping how promotional products are sourced, designed, used, and—crucially—what happens to them afterward.
Rethinking Giveaways: Mindful Merch with Purpose
We get it. Giveaways still work. People love them. Brands need them.
But cheap doesn’t have to mean wasteful. We help our clients make more mindful picks, even for smaller budget, high-volume campaigns. Think:
✔️ Pens that refill
✔️ Bags made from recycled fibers
✔️ Useful items with daily staying power
✔️ Packaging that can go in the compost, not the garbage
It’s not about guilt-tripping the swag world—it’s about leveling it up. We’re here to help guide more thoughtful decisions that still meet your marketing goals—without compromising on sustainability.
Repurpose, Reimagine, Reuse
Here’s where we really roll up our sleeves.
Every misprint, every damaged item, every “this didn’t turn out how we hoped” moment—we see it as a second chance. Using creative internal decorating methods, we’ve rescued and repurposed over 3,000 promo items that were once destined for the landfill.
Instead of tossing, we:
- Donate what can still bring value, to our local partners
- Donate decorated textiles to upcyclers for responsible destruction and/or reuse
- Re-decorate misprints when feasible
- We are also happy to collaborate with clients on how to dispose of or reuse products
Client Education & Sustainable Solutions
We believe sustainability is a shared journey. There are many different ways to choose sustainable options.
Some of our vendors do offer products that are:
- biodegradable like wheat straw or seeded like seed paper
- made from recycled materials like ocean plastics
- linked to sustainability initiatives like One Tree Planted
- made from renewable resources like bamboo
- apparel that is made from recycled or organic cotton and/or made with OEKO-TEX certified low-impact dyes
Progress Over Perfection
Our sustainability program, and the industry as a whole, is still a work in progress—but progress is exactly what we’re making.
Every bag made from ocean plastics, every biodegradable product we deliver, and every donation we make is a step toward a more circular, responsible promotional product lifecycle. And it's making a real difference—on your brand’s impact, on our industry, and on what the future of promotional products can look like.
♻️ Want to learn more?
Branded merch is designed to spark joy, spread awareness, and build community!
We’re always evolving our sustainability offerings. Contact us to explore eco-conscious promo ideas, or to book a consultation with our team.